ACCC launches federal court action against e-cigarette companies over allegedly misleading 'non-toxic' claims

By Kate Aubusson
Updated July 5 2016 - 10:09am, first published June 20 2016 - 1:34pm
E-cigarettes are not regulated like pharmaceutical products. Photo: Torin Halsey
E-cigarettes are not regulated like pharmaceutical products. Photo: Torin Halsey
A video, since removed from the Social-Lites website claimed its e-cigarettes contained no carcinogens Photo: Supplied
A video, since removed from the Social-Lites website claimed its e-cigarettes contained no carcinogens Photo: Supplied

Two major electronic cigarette retailers have been accused of false advertising and misleading conduct by claiming their products don't contain potentially harmful toxic chemicals.

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